Alberta Ferretti’s AW17 collection is inspired by the whimsical, romantic beauty of Venice, with floaty, floral gowns, flowing like water off elegant models. A fairy tale envisioning of delicate detail and ruffled, silky layers, who else better to capture the campaign than Tim Walker, well known for his fantasy fashion photography. Letting the silhouettes do the talking, the campaign is simple: the bold colour of the dresses standing out against a plain white backdrop. Styled by Carine Roitfield, the spirit of Venice is captured effortlessly within the clothes alone.

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